Marketing
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Marketing KPIs
Website Newsletter Traffic Event attendance Press coverage Inbound leads
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Internal marketing strategy
Our marketing strategy is overall simple and aligned with our business approach: being genuine, helpful and trustworthy.We’re are a digit...
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How to write content?
Writing content can be hard to get right, but it must for a company to market successfully. Whether it’s a blog, social media, newsletter...
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How to write a case study?
Case studies primarily help us expose our expertise (skills, methodologies, domain knowledge…) and portfolio of clients.Their main audien...
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How to schedule and produce blog content?
Blog posts are at the core of our marketing strategy; they’re the main asset driving traffic to our website and a key element when pitchi...
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How to organize a meetup?
Events are key for branding and recruitment, as we are able to introduce our company and our brand to the local community. The key to a g...
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Create tagged links to track your job ad performance
The general idea is to tag links which drive people on Wiredcraft.com through job ads.By doing so, you can get relevant metrics such as u...
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Case studies guidelines
ContextWhat; an article that illustrates how we solve a business problem for one of our clients.Why; creating interest from potential cus...